Oluwatobiloba Adenola 177 Questions 10 Answers 1 Best Answer 216 Points View Profile 0 Oluwatobiloba AdenolaLevel 2 Asked: April 15, 20202020-04-15T10:12:54+00:00 2020-04-15T10:12:54+00:00In: Arts, Media, Sports and Entertainment What is A/B testing? 0 What is A/B testing? Share Facebook 2 Answers Voted Oldest Recent Oluwatobiloba Adenola 177 Questions 10 Answers 1 Best Answer 216 Points View Profile adenolatobi Level 2 2020-05-23T14:55:12+00:00Added an answer on May 23, 2020 at 2:55 pm A/B testing is creating two versions of an email to see which one performs better. 0 Reply Share Share Share on Facebook Share on Twitter Share on LinkedIn Share on WhatsApp Ayomide 0 Questions 69 Answers 0 Best Answers 158 Points View Profile Ayomide Level 2 2020-05-15T12:46:57+00:00Added an answer on May 15, 2020 at 12:46 pm A/B testing (also known as split testing) is the process of comparing two versions of a web page, email, or other marketing asset and measuring the difference in performance. To perform A/B testing, you separate your audience into two random groups and show a different variation to each one. You then compare the responses to each variation to determine which is most effective based on your chosen metric. 0 Reply Share Share Share on Facebook Share on Twitter Share on LinkedIn Share on WhatsApp Leave an answerCancel replyYou must login or register to add a new answer.